Category: Business

  • Website Visitors

    Business

    Welcome to What Wrks RVA. What Works RVA is a based Richmond, Virginia independent Audio/Video producer who combines original videography, personal photos, unique aesthetic imagery, compelling graphic motion, and along with captivating music we crafts a personal custom tailored visual narratives for your enjoyment. Our What Works RVA team creates memor...

  • What is Media Relations?

    Business

    Media relations, or publicity, is a powerful tool for influencing and changing behavior. It provides critical, third-party endorsement for a product, service, issue or organization. As opposed to more direct forms of communications, such as advertising or direct marketing, communicating through a journalist provides valuable and sought-after credibility...

  • How Public Relations Works

    Business

    In today’s media-saturated culture, effective PR is a crucial part of any public undertaking. Image and public opinion mean everything, especially in the increasingly influential realm of social media. The individual or group who wins the media race will win the ultimate goal: the trust of the people. Public relations, better known as PR, is the a...